'American Idol': Kara DioGuardi likens 'Pants on the Ground' to Folgers jingle
Folgers is looking for an updated version of its "Best Part of Waking Up" jingle. The contest starts Jan. 19 at www.bestpartofwakingup.com.
The winner will receive $25,000 and the chance to have their jingle featured in a Folgers Coffee commercial. "American Idol" judge Kara DioGuardi will help pick the winner at the live judging event in New York City.
DioGuardi tells Zap2it, "You're taking this 25 year-old classic jingle that I grew up singing to and remaking it and hopefully doing it in a way that is unique. In some ways ["Pants on the Ground"] is kind of a jingle because everybody's singing it and remembering it."
Any aspiring songwriters out there think they'll give it a try?
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Photo credit: FOX