Andie MacDowell on her 25 years with L'Oreal: 'Beauty is not a number'
Companies often switch celebrity spokespersons after several years. However, the model turned actress who has starred in such enduringly popular movies as "Four Weddings and a Funeral" and "Groundhog Day" has represented L'Oreal beauty products for 25 years ... a tenure not seen much anymore.
"When I first started, actors were not doing cosmetics ads, and now everybody's doing them," MacDowell tells Zap2it in her South Carolina-native twang. "I do think I have a great history with fashion, and that helps. It's rare that someone has had such consecutive contracts. I think some people have stayed in the industry, but with [promoting] different products.
"I've had a wonderful history with L'Oreal," MacDowell adds. "It's a job that I've enjoyed doing, and I think I enjoy it more now than I did when I was younger. I like being an advocate for women who are not babies anymore, and I love being able to make the statement that beauty is not a number. There's not an age limit to it."
Also appearing currently as the preacher's wife and heroine's mom in the movie remake of "Footloose," mother-of-three MacDowell soon will use her background in another way. After modeling for such designers as Yves Saint Laurent and Anne Klein, she'll play a Type A fashion executive who grudgingly takes a newcomer under her wing -- think Meryl Streep's character in "The Devil Wears Prada'' -- when the ABC Family series "Jane by Design" premieres Tuesday, Jan. 3.
"I didn't ask them what made them think of me," MacDowell says, "but I did start in the fashion world and I have been working for L'Oreal, so that could have had some positive impact."