One Direction fragrance: Perfume makes you beautiful
Like Justin Bieber before them, One Direction have plans to release their new fragrance in autumn of 2013. They've signed a deal with Olivann Beauty to create a scent -- and according to Women's Wear Daily, it's already been six months in the making. The release of the fragrance will coincide with markets where the band is touring.
Of course, there's no guarantee that band members Niall Horan, Zayn Malik, Liam Payne, Harry Styles and Louis Tomlinson will be particularly involved in the actual scent development. Bieber has admitted that he has no idea what his second branded perfume, Girlfriend, smells like. Oops?