'Orphan Black' Season 2 premiere makes unheard-of DVR gains; 'Salem' gets a big bump tooAdd to Favorites | Orphan Black
With three days of DVR viewing data in, the BBC America show's premiere audience -- for the first airing and three replays -- is just shy of 1.6 million viewers. That's double the number of people (785,000) who tuned into the show on Saturday, April 19. (The 785,000 includes two of the three replays of the premiere.)
"Orphan Black's" adults 18-49 audience also nearly doubled: It grew from 391,000 on Saturday to 746,000 in Live +3, an increase of 91 percent.
A handful of shows, including FX's "The Bridge," have doubled their audiences in Live +7 ratings recently. But it's pretty much unheard of for a show to do so in the shorter three-day window.
The premiere of WGN America's "Salem" also made healthy gains, though not quite as massive as those of "Orphan Black." Live +3 data for the "Salem" premiere kick its total audience up to 2.15 million from 1.5 million, a 41 percent gain; cumulative viewing of all four premiere airings is now at 3.1 million, up from 2.3 million.
"Salem" also posted a 51-percent jump in adults 18-49, from 886,000 to 1.3 million.