They're baaaack! But apparently, these celebs weren't missed a whole lot in the Twitterverse.
As previously reported by Zap2it, Alicia Keys, Kim Kardashian, Ryan Seacrest, Lady GaGa and more staged a "Digital Death" on Dec. 1, swearing off social media until $1 million was raised for Keys' organization, Keep a Child Alive, which provides HIV/AIDS relief in Africa and India.
Page Six reports that the organization expected said campaign to last no more than a week, but after six days and only $450,000 raised, it was time for another means of "fundraising."
Enter billionaire pharmaceutical exec, Stewart Rahr.
On Monday (Dec. 6), Rahr contributed $500,000 to reach Keep A Child Alive's $1 million goal. Ryan Seacrest jumped back into the action, tweeting "So stoked to be back on twitter! Special shout out to Stewie Rah Rah for his generous donation."
Says Rahr, "I heard through the grapevine that they were short on their goals, and I wanted to help. I sold my company, and I wanted to give back to others in the Empire State."
We adore Rahr's charitableness and give him major props for helping out such a worthy cause, but "helping others in the Empire State"? Does he know which organization he donated to? We hate to poke fun at such a selfless act of charity, but we have to wonder if he's referring to helping his social media deprived pals, or the children whose lives will be saved thanks to his donation. Either way, we're just glad the money was raised.
A Brooklyn native, Rahr sold his pharmaceutical distribution company to the tune of $1.3 billion, and is a frequent donor to the Make-A-Wish Foundation as well.
Thanks to Rahr's generosity, Kim Kardashian can return to earning her $10,000 per tweet. Here's an idea, how about she tweets for seven days and donates her earnings? Maybe the $1 million mark could have been reached faster.
Regarding the program, a close source reports, "it's the worst mismanagement of star power I've ever seen in my life."
Photo/Video credit: Keep a Child Alive