TV Ratings: Emmys win for NBC Sunday

jimmy-fallon-emmys-03-320.jpg Fast National ratings for Sunday, August 29, 2010

The 62nd Annual Primetime Emmy Awards scored big for NBC, although not as well as it did a year before -- at least according to early estimates. Once the final numbers are in, that may change, but until then we'll tell you what data we have. The three-hour telecast hosted by Jimmy Fallon averaged 10.5 million viewers, a 6.6 rating/11 share in households and a 3.1 rating among the 18-49 demo. This is significantly down from 2009's 13.5 million and 4.2 demo number.

Nevertheless, this is still good enough for NBC to lead in the ratings race. Second place went to FOX with 7.7 million and a 4.6/8, followed by CBS (6.6 million, 4.2/7) and ABC (4.1 million, 2.6/4).

In the adult demo, FOX's 2.9 rating wasn't far behind NBC. CBS had a 1.7 and ABC scraped by with a 1.1.

Sunday hour by hour:

7 p.m.

CBS: "60 Minutes"(8.6 million viewers, 5.7/11 households)
NBC: NBC Emmys red carpet show (7.1 million, 4.5/8)
ABC: "America's Funniest Home Videos" rerun (5.1 million, 3.1/6)
FOX: "American Dad" rerun(4.1 million, 2.4/5)/"The Simpsons" rerun (5.2 million, 2.9/5)

18-49 leader: NBC Emmys red carpet show, "American Dad"/"The Simpsons" tied (1.8)

8 p.m.


NBC: 62nd Annual Primetime Emmys (12.6 million, 7.9/13)
FOX: NFL Pre-season game: Steelers vs. Broncos (8.7 million, 5.2/9)
CBS: "Big Brother" (7.8 million, 4.6/8)
ABC: "Casino Royale" (3.5 million, 2.2/4)

18-49 leader: 62nd Annual Primetime Emmys  (3.8)

9 p.m.

NBC:
62nd Annual Primetime Emmys (11.97 million, 7.4/12)
FOX: NFL Pre-season game: Steelers vs. Broncos (9.7 million, 5.9/9)
CBS: "Undercover Boss" rerun (5.4 million, 3.3/5)
ABC: "Casino Royale" rerun (3.95 million, 2.5/4)

18-49 leader: 62nd Annual Primetime Emmys, NFL Pre-Season Football tied (3.7)

10 p.m.

NBC: 62nd Annual Primetime Emmys (10.3 million, 6.5/11)
CBS:
"CSI: Miami" rerun (4.7 million, 3.2/5)
ABC: "Casino Royale" (3.9 million, 2.6/4)

18-49 leader: 62nd Annual Primetime Emmys (3.2)

Ratings information includes live and same-day DVR viewing. All numbers are preliminary and subject to change. Source: The Nielsen Company.

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