TV ratings: 'Sunday Night Football' scores a big win for NBC

lions-49ers-ratings-sept-16-gi.jpgFast National ratings for Sunday, Sept. 16, 2012

The Detroit Lions and San Francisco 49ers is not the most storied matchup in the NFL, so ratings for NBC's "Sunday Night Football" were down some from the season opener a week ago. But the game still gave the network a big ratings win for the night.

CBS also got a boost from the NFL as its late-afternoon game spilled into primetime, translating to bigger ratings (for now, at least) for "60 Minutes" and "Big Brother." FOX also saw its early-evening ratings jump thanks to NFL games in a handful of markets.

NBC's current averages stand at 15.7 million viewers and a 9.6 rating/15 share in households, although those will likely go up some with adjustments for the live NFL broadcast. CBS (9 million, 5.7/9) took second for the night, well ahead of FOX (4.5 million, 2.6/4). ABC trailed with 3.5 million viewers and a 2.3/4.

Among adults 18-49, NBC's 6.5 rating beats the total for the other three nets. CBS finished second in the demographic at 2.5. FOX scored a 2.0 and ABC a meager 0.7.

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