Lionsgate Nets Lebron James Movie
Lebron James
Discuss this story now
Documentary "More than a Game" shows star's early days
According to Variety, Lionsgate has picked up worldwide rights to "More than a Game," a documentary about James' high-school career. What makes the deal unusual is that it involves in-kind marketing from Nike, Coca-Cola, State Farm and the NBA, all of which could boost the film's box-office take.
James, meanwhile, is rumored to be negotiating a trade to the New York Knicks. He currently plays for the Cleveland Cavaliers. Might jumping to a new team coincide with "More than a Game's" planned fall 2009 release?
Lionsgate has one previous documentary hit: Bill Maher's "Religulous" has taken in almost $13 million.
Advertisement
Movie Showtimes
Most Talked About Posts
Random Reads Recommended
