Few people have ever turned a proposed demotion into such a plus. After quitting when Jay Leno called and wanted his job back on "The Tonight Show" in January, newly unemployed Conan O'Brien took advantage of the public's sympathies by joining Twitter
, going on a comedy tour, getting Emmy acceptance
for his "Tonight Show" work -- while Leno got none -- and finally starting up a brand-new talk show on TBS
. Not to mention the boatload of cash he got from NBC.
-- Whitney Friedlander