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Kim Kardashian: $6 million
The Daily Beast estimates that the most famous Kardashian pulled in about $6 million in 2010. The money comes from endorsement,s, promotions, licensed products, retail sales, and appearance fees of up to $75,000 a pop. Suddenly, her decision to attend the opening of a bathroom (yes, that's Kim at the 5th Annual Charmin Restrooms ribbon cutting in Times Square) makes more sense.