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'Who Wants to Marry a Multi-Millionaire?'
22 million people tuned into FOX in February 2000 to watch Rick Rockwell select a bride from 50 contestants in a beauty pageant-style elimination, and then marry her on the spot. The show received widespread criticism, the millionaire's shady past was questioned, and the wacky winner (Darva Conger) went on a TV and magazine press blitz declaring that she didn't love him. She sold the wedding ring online and the marriage was annulled two months after the show aired.