'Martha' Gets More How-to Time

Zap2It.com | October 31, 2006
Martha Stewart
Martha Stewart
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Syndicated show picked up for third season

Amid a shakeup in its behind-the-scenes personnel, "The Martha Stewart Show" has gotten some extra time to work those details out.

The syndicated daytime show has earned a pickup for a third season in 2007-08, with NBC-owned stations in the country's biggest markets and other good-sized station groups agreeing to carry the series for another year. The show is distributed by NBC Universal Television Distribution.

"Thanks to NBC Universal and our station partners for showing such incredible support so early in this, our second season," executive producer Mark Burnett says. "We look forward to a third year of entertaining content, filled with great storytelling and how-to information that will make a difference in the daily lives of our viewers."

The pickup for next season comes on the heels of co-exec producer Rob Dauber's departure from "Martha." Dauber and Stewart reportedly had differences over the direction of the show, and ratings for the series are down compared to the same time last year.

Ratings have picked up a little recently. NBC says the show recorded its highest ratings of the season in both total viewers and its target audience of women 25-54 during the week of Oct. 16, the most recent week for which numbers are available.

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