Mencia Ad Tops Super Bowl TiVo List
Bud Light takes the top two spots
A beer commercial featuring comic Carlos Mencia topped TiVo's list of most viewed Super Bowl commercials.The Bud Light spot, titled "Language Course with Carlos Mencia," beat out Bud Light's "Rock Paper Scissors" ad for the title during Sunday (Feb. 4) night's game.
This information was prepared using aggregated, anonymous, second-by-second audience measurement data about how TiVo subscribers watched the game. The data was based on a sample of 10,000 TiVo households.
Following the two Bud Light ads were FedEx's "Don't Judge" spot and Nationwide's endlessly discussed Kevin Federline commercial. A pair of user-submitted Doritos ads were at No. 5 and No. 8, with CareerBuilder's "Office Jungle" and Blockbuster's "Mouse" between them.
"Once again, the commercials were the big winner with the top spots drawing more viewership than any of the action on the field," says Todd Juenger, vice president & General Manager, Audience Research and Measurement at TiVo, without any substantiation.
Get Zap2it delivered
Sign up for our new daily e-mail newsletter so you'll always know what to watch and where to watch it.
Advertisement
What's On Tonight
After her Grammy loss, Kathy decides to write a tell-all book 10 p.m. ET
TV Listings Guide |
All Times Eastern |
View Complete Guide to TV Listings |
The CW Sourcies
The FOX Sourcies
![]() |
Fall TV Preview
Too lazy to read our stories? Let News at Seven, a virtual broadcast created by Northwestern University's InfoLab, do it for you. It's not your average newscast.
Watch News at Seven now »
Let us know what you think »

