CBS Leaves Sunday Rivals 'Cold'
NFL preseason improves some on NBC
Preseason football improved NBC's lot on Sunday, but not enough to overtake CBS for the lead in the ratings.
CBS won the night with a 5.4 rating/9 share. NBC came in second with a 4.2/7, up half a point from last week's preseason game. ABC, 3.4/6, was third, followed by FOX at 2.8/5. The CW barely registered with a 0.8/1.
FOX tied CBS for the lead among adults 18-49, with each network drawing a 2.1 rating. NBC was close behind with a 2.0. ABC finished fourth at 1.7, while The CW fell well below the 1.0 mark.
CBS captured the night's biggest hourly audience with "60 Minutes," 6.4/12, at 7 p.m. An "America's Funniest Home Videos" rerun on ABC took second at 4.0/7. The U.S. Gymnastics Championships drew a 3.0/5 for NBC. FOX averaged 1.6/3 with "'Til Death" and "King of the Hill," and The CW went with a "Smallville" repeat.
"Big Brother," 4.8/8, kept CBS in the lead at 9 p.m. NBC's NFL coverage, featuring the Baltimore Ravens and New York Giants, earned a 4.6/8, tying with ABC's "Extreme Makeover: Home Edition" (ABC had more total viewers). FOX aired repeats of "The Simpsons," 3.3/6, and "American Dad," 3.0/5. A "7th Heaven" rerun on The CW brought up the rear.
At 9 p.m., CBS' "Cold Case" posted a 5.5/9. NBC took sole possession of second with the Ravens-Giants game, 5.0/8. A pair of "Family Guy" episodes drew a 3.7/6 for FOX, topping the 2.9/5 for "Desperate Housewives" on ABC. The CW finished its night with "The Search for the Next Doll."
"Shark" closed out the CBS sweep of the night with a 4.9/8 at 10 p.m. The NFL pulled in a 4.1/7 for NBC, and ABC's "Brothers & Sisters" rerun earned a 2.2/4.
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