'Greek' Return Scores High for ABC Family
Series high of 1.4 million hit on Monday
The return of the freshman season of ABC Family's "Greek" on Monday (March 24) scored the network its best ratings ever for an original series in adults 18-34 and women 18-34. It gained triple-digit increases in time period levels in the target demos from the previous year, a whopping 289 percent in adults 18-34, and hit a high of 1.4 million total viewers for the series.
Other series highs include the following key demos: adults 18-49 (860,000), women 18-49 (544,000), viewers 12-34 (1.1 million) and females 12-34 (718,000).
The hourlong became cable's most-watched program in women 18-34 (473,000) and females 12-34 (718,000) in that hour, and held a steady second place in adults 18-34 and viewers 12-34.
The show's second half of the season also built on its premiere audience, doubling in the women 18-34 demo and improving by 27 percent in total viewers, 74 percent in adults 18-34, 58 percent in adults 18-49 and 50 percent in viewers 12-34.
For the time period, "Greek" also earned triple-digit increases for the time period over a year ago, up 169 percent in adults 18-49 and 148 percent in viewers 12-34. Also compared to the time period last year, the show's total viewers improved by a significant 40 percent.
On the debut of the second half of the first season, Rusty (Jacob Zachar) is trying to get over the betrayal of his ex Jen K. (Jessica Rose), while his sister Casey (Spencer Grammer) deals with being single and handling the new Zeta Beta Zeta sorority board overseer. Meanwhile, Cappie (Scott M. Foster) is coming to terms with his uncertain relationship with Rebecca Logan (Dilshad Vadsaria), and Calvin (Paul James) forgives Ashleigh (Amber Stevens) for accidentally outing him the previous semester.