Showtime Pleased with 'Tudors,' 'Tracey' Premieres
TV viewership down, online viewership is high
The latest installment in Henry the VIII's (Jonathan Rhys Meyers) ongoing attempts to wed and bed Anne Boleyn (Natalie Dormer) was watched by just over a million viewers in its two Sunday (March 30) night plays.
The first airing of the "Tudors" premiere drew 768,000 viewers, off by the aforementioned 12 percent from the first airing of last season's premiere, but up by 65 percent over the audience for the most recent finale in June.
Showtime isn't worried about those figures because the premium cable giant also tallied roughly a million downloads of the premiere from online platforms including YouTube, Yahoo, MSN and Showtime's online hub. In addition, the episode was made available early for OnDemand viewers.
Showtime is also pleased with the Sunday series premiere of "Tracey Ullman's State of the Union." In its two original hours in the 10 p.m. hour, the comedy series attracted 776,000 viewers, only slightly lower than last year's premiere of the Golden Globe-winning "Californication" (795,000).